Hi! I’m Susan Pence, owner of Kicky Creative, and I want to welcome you into the world of impeccable grammar, flawless useability, and outrageously good design. I’m a freelance web designer who’s looking forward to helping your business thrive.

I opened my web design business in 2022, after spending almost two decades teaching English, print design and journalism. I also have work experience as a copy writer and editor.

Today, my business is a one-stop shop – I design websites, logos, and print designs.

Meet Web Designer
Susan Pence

Art supplies, tools, and colors for graphic design.

Good design is simple, distinct, and functional. Choosing the correct colors, fonts, photos, and textures helps your brand stand out.

A well-designed logo and website are pivotal to building a successful online presence, and they must be visually appealing, functional, and a great user experience. I’m knowledgeable about fonts, colors, and styles, and that means the logos and websites I design for my clients reflect the work they do.

I make design plans—style tiles and mockups of web pages—that my clients approve before I start their website.

Wireframes for website organization and design.

A great design plan helps the overall organization of your website. Hire me to fix small or large problems with your existing website or build you a new one.

Star branding for Kicky Creative.

When it comes to web design,

I keep typography choices simple.

typo = type
graphy = drawing

I use neutral shades, negative space, and pops of color to help your brand stand out.

Red star branding for Kicky Creative.
Mood board to help with client's branding, logo, and website design.

Let’s create a style tile for a captivating website that’s beautiful, functional, and easy to navigate.

A style tile is a mood board for your business. This helps us stay on track when it comes to the design work I create for your website.

Teal star branding for Kicky Creative, a Teton Valley website design company.

I create custom layouts, compelling graphics, and engaging content for a seamless user experience.

White and teal star branding for Kicky Creative.

Together, we’ll create a color palette that works for your business.

Color and image branding for Kicky Creative, a graphic design company in East Idaho.

Click here for more information about style tiles and mood boards. See another example on my Case Study page.

Star branding for Kicky Creative, owner Susan Pence.